{"product_id":"joico-lumishine-6m-mocha","title":"Joico Lumishine 6M Mocha","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCraving rich, beautiful color that’s brimming with luscious shine? Indulge in LumiShine’s NEW Mocha and Natural Beige permanent color series. These intermixable crème shades open up a world of tempting possibilities for both brunette and blonde hair—while providing 100% gray coverage, built-in bond-building, and nourishing protection that lasts up to 30 shampoos*. Delicious on so many levels!\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eMOCHA:\u003c\/b\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eYou want to achieve a caramel mocha to mocha latte hues and cover gray\u003c\/li\u003e\n\u003cli\u003eYou want to deliver options for natural browns\/ brunettes\u003c\/li\u003e\n\u003cli\u003eYou want to create rich, dimensional gray coverage with a low-ammonia formula\u003c\/li\u003e\n\u003cli\u003eYou want a go-to palette of gorgeous mocha shades\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":48766502928601,"sku":"033999","price":14.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/0263\/6397\/files\/joico-lumishine-permanent-6m-600.jpg?v=1780089478","url":"https:\/\/thebsoonline.com\/products\/joico-lumishine-6m-mocha","provider":"Beauty Supply Outlet","version":"1.0","type":"link"}